Wealthfront, the automated investing platform, has filed with the Securities and Alternate Fee for an preliminary public providing. Within the preliminary registration type filed with the SEC on Monday, Wealthfront mentioned it plans to listing its widespread inventory on the NASDAQ International Choose Market beneath the image “WLTH.”
The providing has not but been priced, so it stays to be seen how a lot capital Wealthfront will elevate within the public markets.
In June, Wealthfront confidentially submitted a draft Kind S-1, the preliminary step corporations take with regulators when contemplating going public.
Wealthfront was based in 2008 and has turn into one of many business’s premier robo advisors. In line with the S-1, Wealthfront had about $88 billion in platform belongings and 1.3 million prospects as of July 2025. David Fortunato is the agency’s 39-year-old CEO; he joined the corporate in 2009 as certainly one of its first engineers, based on Barron’s.
The registration assertion tasks Wealthfront’s year-over-year development in platform belongings to be 24%, by the second quarter 2026. It expects year-over-year income development of 26% to $339 million for the 12 months ending within the second quarter of 2026.
“Wealthfront is at the start a expertise firm,” Fortunato writes within the Kind S-1. “We expect one of the best ways to ship monetary merchandise at scale is thru automated infrastructure. It lowers our prices, permitting us to share the financial savings with our shoppers, and improves the consumer expertise.
“As a expertise firm, we see most challenges as expertise challenges,” he writes. “We consider that, over time, the continuous enchancment of our expertise permits us to supply higher merchandise and serve extra shoppers at decrease prices.”
Since its founding, the Palo Alto, Calif.-based agency has eschewed working with human monetary advisors, contrasting with some robo advisor opponents like Betterment, with co-founder Andy Rachleff saying in 2021 that the hybrid mannequin hadn’t labored, and that Wealthfront has been “validated within the strategy that we take.”
In January 2022, UBS introduced plans to accumulate Wealthfront in a $1.4 billion money deal that might have added Wealthfront’s (on the time) 400,000+ shoppers into the Swiss financial institution’s fold. Nevertheless, by September of that yr, the companies agreed to finish the merger acquisition. As a substitute, UBS bought a $69.7 million word convertible into Wealthfront shares.
In 2021, Wealthfront added a number of funds to its customizable robo portfolios, together with two cryptocurrency trusts (Grayscale’s Bitcoin and Ethereum). Advisors may choose from a menu of investments, together with a number of Dimensional Fund Advisors’ ETFs and Wealthfront’s Danger Parity Fund (which the agency introduced it might shutter late final yr).
The corporate has chosen Goldman Sachs and J.P. Morgan as lead bookrunners on the providing, with Citigroup, Wells Fargo Securities and RBC Capital Markets as lively bookrunners. Residents Capital Markets, Keefe, Bruyette & Woods, A Stifel Firm and KeyBanc Capital Markets are co-managers on the deal.